Values matter
More than 20 years ago, I was leading a team making a crunch presentation to a client's leadership team. The client was very much a...
Or just sharing thoughts
Values matter
"Kills rats. And tastes great on toast."
Go for DSP. Not USP.
"Nobody knows if they're resilient. Until they're not."
M&A? "For better, for worse"? Where's the brand in all this?
"What's the value of branding in times like these?"
"I wanted to be a signpost, but..."
"Courage is what it takes to stand up and speak. It is also what it takes to sit down and listen"
Why take a chance on change?
What's the point of values, if you won't live by them?
What do you do, if the merger doesn't happen?
"Thousands of candles can be lighted from a single candle..."
It all starts with (self-)awareness